News
Introducing SOEK™: Redesigning Modern Sustainable Eyewear
Since its founding in 2019 by friends Mia and Lize, SOEK™ has made waves in the
eyewear industry by combining timeless style with a commitment to sustainability. From its humble beginnings, this Australian brand has grown exponentially, with its eco-friendly sunglasses and reading glasses now available in over 1,500 stores across Australia, New Zealand, South Africa and the U.K.
Now, SOEK™ is taking things to the next level with the launch of its Premium 100% Plant-Based range of sunglasses. Designed in their sunny studio on the Central Coast of New South Wales, this new collection seamlessly merges fashion-forward design with an unwavering dedication to the planet.
Christmas Gifting Made Easy with SOEK Sunglasses 🎄
The festive season is upon us, and what better way to spread holiday cheer than with a thoughtful and stylish gift? SOEK sunglasses make for the perfect Christmas present, combining eco-friendly fashion with unique design. Whether you’re shopping for family, friends, or even a little something for yourself, there’s a pair of SOEK sunnies that will make their Christmas morning unforgettable.
How to Match One Pair of SOEK Sunglasses with Multiple Outfits
Sunglasses are more than just a summer essential—they're a versatile accessory that can elevate any outfit, regardless of the season. At SOEK, our sunglasses are designed to seamlessly integrate into your wardrobe, making them the perfect companion for any look. Here’s how you can match one pair of SOEK sunglasses with multiple outfits, ensuring you look effortlessly stylish from day to night.
Finding the Perfect SOEK Frames for Your Face Shape
As July unfolds and winter sets in, it's time to cozy up and elevate your style with SOEK sunglasses that not only protect but also enhance your winter look. Discover how to choose the ideal frames based on your face shape to complement your cold-weather wardrobe.
SOEK NEW PRODUCT LAUNCH: Introducing Cleo Bloom
As the sun prepares to make its grand entrance during the last month of summer, so does a touch of timeless glamour with the upcoming launch of Cleo Bloom. This exquisite eyewear piece, marrying the allure of old Hollywood with a modern aesthetic, is set to captivate fashion enthusiasts and sun seekers alike. Let's delve into the details of this stunning accessory that promises to redefine elegance under the February sun.
New Year, New Vision: Make SOEK Sunglasses Your Resolution for 2024
As the new year dawns, resolutions abound—a promise to embrace better habits and make conscious choices. Amidst this wave of change, consider a resolution that not only enhances your style but also safeguards your vision. Make wearing SOEK Sunglasses your 2024 commitment, and let's explore the multitude of advantages that come with this stylish pledge.
Your Essential Companion for South Africa's December Sun
As December approaches, South Africa prepares for the warmth and vibrancy of the holiday season. With the sun casting its golden glow across the land, it's time to embrace the outdoors and relish the festive spirit. Amidst this sun-kissed ambiance, Soek Sunglasses emerge not just as an accessory but as an indispensable companion—your must-have for a delightful and sun-safe December.
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